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Webrain Reports Archive

#194 – Digital Olympics: New Moore’s Law for Human Performance

The 2018 Winter Olympics in PyeongChang, South Korea, showcased remarkable technology used for athlete training, event coordination, and media broadcasting. The opening ceremonies, for example, featured a demonstration from Intel with 1,218 drones performing an intricately choreographed aerial display. Less visible were items such as ski suits that could inflate like a car’s airbag to protect the athlete in the event of a crash. With the Summer or Winter Games happening every two years, Webrain has noticed that the technology that powers the Olympics follows a path similar to the long-standing Moore’s Law. In this case, however, the continuous progression isn’t in computer chips, it’s in the growing performance of the athletes and event operations that aim for new heights on the two-year cycle of the Games.


Everyone associated with the Olympics – the athletes, the organizers, the spectators – are now shaped by Digital Olympics: New Moore’s Law for Human Performance, outlining a continuous push for reaching new levels of achievements year after year. In addition to providing a lucrative business opportunity for a wide range of technology companies, Webrain also believes that the emphasis on continually boosting performance can be an inspiration to corporate manager in any industry. Olympic athletes are the best of the best, and you need the same from your team in order to win in today’s business market. Whether in an Olympic stadium or in an office cubicle, competition is fierce and victories are often earned by the slimmest of margins. In business, managers are the coaches, and they must use everything at their disposal to build their Olympic-worthy team.

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